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News

Staying Safe: Scam Awareness Tips for Older Adults

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West Midlands

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25th June 2025

25th June 2025

At Bluebird Care Sutton Coldfield & Birmingham East, keeping our customers safe is always a top priority. Unfortunately, older adults are often targeted by scammers—whether online, over the phone, or at the doorstep. Staying informed and alert is key to protecting yourself and your loved ones from falling victim to these types of fraud.

Why Older Adults Are Targeted

Scammers often target older people because they may be more trusting, live alone, or feel less confident navigating new technologies. Many scams are designed to appear legitimate, making it difficult to spot the signs. That’s why scam awareness is so important.

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Common Scams to Watch Out For

Here are just a few of the common types of scams affecting people in Sutton Coldfield, Birmingham East and beyond:

  • Phone Scams: Calls claiming to be from banks, HMRC, or tech companies asking for personal information or payments.

  • Email and Online Scams: Fraudulent emails or websites designed to trick you into giving away passwords or banking details.

  • Doorstep Scams: Strangers posing as charity collectors, salespeople, or tradespeople attempting to pressure residents into giving money or signing up for services.

  • Romance and Friendship Scams: Fake online relationships designed to gain trust and then request money or personal information.

How to Protect Yourself

Here are some simple yet effective tips to help protect against scams:

  • Never give out personal information or bank details over the phone or by email.

  • Always verify who is contacting you—use official numbers to call back organisations.

  • Be cautious about opening links or attachments in unexpected emails.

  • Don’t feel pressured to make decisions on the spot.

  • Install a call blocker or answerphone to help manage unknown callers.

  • Keep software on computers and devices up to date with the latest security patches.

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Advice for Carers and Family Members

If you care for an older adult, regularly check in and talk about any unusual phone calls, visitors, or emails they’ve received. Encourage open conversations about finances and safety, and help them report anything suspicious.

What to Do If You Suspect a Scam

If you or someone you know may have been targeted, report it as soon as possible:

  • Action Fraud – 0300 123 2040 or www.actionfraud.police.uk

  • Citizens Advice Scams Action – 0808 250 5050

  • West Midlands Police (non-emergency) – 101

You can also contact your local Trading Standards department for advice.

We’re Here to Support You

At Bluebird Care Sutton Coldfield & Birmingham East, we not only provide exceptional care—we’re also committed to the safety, wellbeing, and peace of mind of those we support. If you have any concerns about scam activity or want more information about how we can help, please don’t hesitate to reach out.

Knowledge is power—and together, we can stay one step ahead.

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